Lookalike marketing powered by artificial intelligence The B2B Sales Funnel is broken. We identify companies. We leave voicemails, send emails, generate InMails, and push ads. But most of these are deleted, spam filtered, ignored, or blocked. So then we try to use new marketing technologies to reach prospects. But despite the mind numbing number of sales and marketing technologies we use, we still can’t answer two thorny questions that plague our sales funnel: 1. How do you find the optimal audience to target? 2. How do you move this audience efficiently down the funnel? Platforms like Salesforce, Oracle, and Hubspot make it easier to track and nurture prospects but do little to help us target accurately. We throw huge dollars towards implementing these platforms, yet only improve things incrementally. So how can we better understand our customers and find ideal targets? We know which opportunities we win and lose. We capture massive amounts of data about our sales targets and our efforts to pursue them. Why isn’t all this data helping us to get better results? As you may have already experienced, it’s actually not easy to extract real value from this mountain of data. But based on everything we have read and after spending over three years looking at this problem, we have come to one unified answer to the problem: Since discovering this, we built a product to do exactly this. It analyzes your best customers, constructs a Data mine your best lookalike audience, builds precise personas, and helps customers to you optimize activity through the funnel. holistically optimize In this white paper, we’ll explain why the B2B sales your funnel. funnel is broken and how to fix it. We’ll share some frameworks we have developed that we hope will help you think about these issues in a deeper way. LeadCrunchN. America HQ, 101 W. Broadway #200, San Diego, CA 92009 www.leadcrunch.ai ▪ 888-708-6649 ▪ [email protected]
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